Healthy people, healthy planet and a healthy profit.

Our purpose

Harnessing the Power of Purpose

We founded The Purpose Factory because we believe, and have experienced, that business is the force that can most rapidly and capably address the world’s biggest sustainability challenges. Creating high performing purpose-led business, for positive impact is at the heart of everything we do.

The Purpose Factory will leverage business partnership, innovation and philanthropy to shift business strategies, find system-wide solutions and work to achieve the United Nations Global Goals with a particular focus on ‘no poverty’, ‘zero hunger’, ‘clean water and sanitation’ and ‘climate action’.

United Nations Goal 1 No PovertyUnited Nations Goals 2 Zero HungerUnited nations Goal 6 Clean water and SanitationUnited Nations Goal 13 Climate Action

United Nations Global Goals

Our goal is to evolve business to bring about the systemic change that is required to achieve healthy people and a healthy planet, alongside delivering on the bottom line. We aim to enable organizations to change and also to create change in the systems around them. We enable business to thrive by creating and sharing incremental value in a drastically different way to progress the United Nations Global Goals.

We believe that change must occur at scale. To achieve this,  The Purpose Factory uses three powerful approaches.

The opportunity to take collective action to do business in a way that ensures our people and planet are healthy and prosper is here. So we’re grabbing it with both hands. We’re teaming up with others for impact at scale. Together we will change the game and, each day, make this world a little better.

The Situation

From urgent to very urgent

We have moved from the industrial age to the digital age. Consumers are sending a clear message: it is no longer okay to buy from organizations that choose to exploit people and our planet. A global pandemic further accelerated the paradigm shift the world was already experiencing. By living in a digitalized and now socially distanced world, we have lost essential human connection. We need to halt this trend and re-establish this contact, so vital to our wellbeing.

We see that business has made valuable steps towards improving conditions for people and planet. We have been part of this journey. Business has moved from making a large footprint, to reducing that footprint. However these efforts are not yet translating into enough progress.

The world’s urgent challenges have become very urgent.

The Solution

Business bringing about systemic change

We believe the solution is for sustainability driven high performing business to create systemic change by rethinking their value chains, thoroughly assessing their impact on the environment and the communities they serve, and implementing new ways of thinking and getting things done.

Nothing less will do.

To create change within organizations and their surrounding systems, The Purpose Factory uses 3 powerful approaches.

New ways of creating and distributing value

Part of our approach is enabling business to rapidly adopt new ways of creating and distributing value. For example, we harness the potential of new and emerging technologies to create and share value in new ways.

And the business case is clear - brands with a strong Purpose grow twice as fast as other brands. Specifically, brands that embrace robust environmental, social and governance criteria generate topline growth, improve balance sheets, reduce costs, inspire exceptional performance and attract the best and the brightest.

It’s simple – those that do the right thing will win.

Our purpose

Harnessing the Power of Purpose

We founded The Purpose Factory because we believe, and have experienced, that business is the force that can most rapidly and capably address the world’s biggest sustainability challenges. Creating high performing purpose-led business, for positive impact is at the heart of everything we do.

The Purpose Factory will leverage business partnership, innovation and philanthropy to shift business strategies, find system-wide solutions and work to achieve the United Nations Global Goals with a particular focus on ‘no poverty’, ‘zero hunger’, ‘clean water and sanitation’ and ‘climate action’.

Our goal is to evolve business to bring about the systemic change that is required to achieve healthy people and a healthy planet, alongside delivering on the bottom line. We aim to enable organizations to change and also to create change in the systems around them. We enable business to thrive by creating and sharing incremental value in a drastically different way to progress the United Nations Global Goals.

We believe that change must occur at scale. To achieve this,  The Purpose Factory uses three powerful approaches.

The opportunity to take collective action to do business in a way that ensures our people and planet are healthy and prosper is here. So we’re grabbing it with both hands. We’re teaming up with others for impact at scale. Together we will change the game and, each day, make this world a little better.

It’s simple – organizations that do the right thing will win.
Theo Spierings, CEO

The Situation

From urgent to very urgent

We have moved from the industrial age to the digital age. Consumers are sending a clear message: it is no longer okay to buy from organizations that choose to exploit people and our planet. A global pandemic further accelerated the paradigm shift the world was already experiencing. By living in a digitalized and now socially distanced world, we have lost essential human connection. We need to halt this trend and re-establish this contact, so vital to our wellbeing.

We see that business has made valuable steps towards improving conditions for people and planet. We have been part of this journey. Business has moved from making a large footprint, to reducing that footprint. However these efforts are not yet translating into enough progress.

The world’s urgent challenges have become very urgent.

Our purpose

Harnessing the Power of Purpose

We founded The Purpose Factory because we believe, and have experienced, that business is the force that can most rapidly and capably address the world’s biggest sustainability challenges. Creating high performing purpose-led business, for positive impact is at the heart of everything we do.

The Purpose Factory will leverage business partnership, innovation and philanthropy to shift business strategies, find system-wide solutions and work to achieve the United Nations Global Goals with a particular focus on ‘no poverty’, ‘zero hunger’, ‘clean water and sanitation’ and ‘climate action’.

Our goal is to evolve business to bring about the systemic change that is required to achieve healthy people and a healthy planet, alongside delivering on the bottom line. We aim to enable organizations to change and also to create change in the systems around them. We enable business to thrive by creating and sharing incremental value in a drastically different way to progress the United Nations Global Goals.

We believe that change must occur at scale. To achieve this,  The Purpose Factory uses three powerful approaches.

The opportunity to take collective action to do business in a way that ensures our people and planet are healthy and prosper is here. So we’re grabbing it with both hands. We’re teaming up with others for impact at scale. Together we will change the game and, each day, make this world a little better.

It’s simple – organizations that do the right thing will win.
Theo Spierings, CEO

Our purpose

Harnessing the Power of Purpose

We founded The Purpose Factory because we believe, and have experienced, that business is the force that can most rapidly and capably address the world’s biggest sustainability challenges. Creating high performing purpose-led business, for positive impact is at the heart of everything we do.

The Purpose Factory will leverage business partnership, innovation and philanthropy to shift business strategies, find system-wide solutions and work to achieve the United Nations Global Goals with a particular focus on ‘no poverty’, ‘zero hunger’, ‘clean water and sanitation’ and ‘climate action’.

Our goal is to evolve business to bring about the systemic change that is required to achieve healthy people and a healthy planet, alongside delivering on the bottom line. We aim to enable organizations to change and also to create change in the systems around them. We enable business to thrive by creating and sharing incremental value in a drastically different way to progress the United Nations Global Goals.

We believe that change must occur at scale. To achieve this,  The Purpose Factory uses three powerful approaches.

The opportunity to take collective action to do business in a way that ensures our people and planet are healthy and prosper is here. So we’re grabbing it with both hands. We’re teaming up with others for impact at scale. Together we will change the game and, each day, make this world a little better.

It’s simple – organizations that do the right thing will win.
Theo Spierings, CEO

The Situation

From urgent to very urgent

We have moved from the industrial age to the digital age. Consumers are sending a clear message: it is no longer okay to buy from organizations that choose to exploit people and our planet. A global pandemic further accelerated the paradigm shift the world was already experiencing. By living in a digitalized and now socially distanced world, we have lost essential human connection. We need to halt this trend and re-establish this contact, so vital to our wellbeing.

We see that business has made valuable steps towards improving conditions for people and planet. We have been part of this journey. Business has moved from making a large footprint, to reducing that footprint. However these efforts are not yet translating into enough progress.

The world’s urgent challenges have become very urgent.

The Solution

Business bringing about systemic change

We believe the solution is for sustainability driven high performing business to create systemic change by rethinking their value chains, thoroughly assessing their impact on the environment and the communities they serve, and implementing new ways of thinking and getting things done.

Nothing less will do.

To create change within organizations and their surrounding systems, The Purpose Factory uses 3 powerful approaches.

New ways of creating and distributing value

Part of our approach is enabling business to rapidly adopt new ways of creating and distributing value. For example, we harness the potential of new and emerging technologies to create and share value in new ways.

And the business case is clear - brands with a strong Purpose grow twice as fast as other brands. Specifically, brands that embrace robust environmental, social and governance criteria generate topline growth, improve balance sheets, reduce costs, inspire exceptional performance and attract the best and the brightest.

It’s simple – those that do the right thing will win.